It’s also useful to have a cultural figure with a lot of mainstream credibility say that what Rogan is doing is wrong. He remains an important cultural figure, and his words are likely to reach an audience that doesn’t necessarily pay close attention to political news or analysis. That doesn’t mean that Young’s protest doesn’t matter. Spotify would miss those 1.49 billion streams, but they’d miss Rogan’s audience more. lists him as the 776 th streamed artist on the service, a little below Lily Allen and Ice Cube and a little above Sean Kingston and Tears for Fears. Neil Young is a very popular artist, but his heyday was some decades back.
If Spotify is forced to choose between Rogan and Young, they’ll probably choose Rogan. He has an exclusive deal with Spotify, and is the #1 podcast on the site, with an estimated 11 million listeners. The misinformation is especially dangerous because Rogan has a huge audience. Scientists and medical professionals have urged Spotify to institute a clear public health misinformation policy. He has promoted vaccine denialists, discouraged vaccination in young people, suggested the horse de-wormer ivermectin as a Covid cure, and spread other Covid conspiracy theories and falsehoods. But it’s also valuable because it is effectively a kind of labor action, and points towards possibilities for solidarity among artists as workers.Īs Young says, Joe Rogan has been a major vector for vaccine disinformation. It’s valuable in part because it raises awareness. And his threatened boycott is a powerful and worthwhile pushback against Covid conspiracy theories and disinformation. “I am doing this because Spotify is spreading false information about vaccines,” he said, “potentially causing death to those who believe the disinformation being spread by them.”
He explained that Spotify’s exclusive deal with “The Joe Rogan Podcast” was a public health risk. Not both.” Rock legend Neil Young delivered the ultimatum in a since-deleted open letter to his management and his record label. “I want you to let Spotify know immediately today that I want all of my music off their platform. Comediante y podcaster Joe Rogan en 2020 (Douglas P.DeFelice/Getty Images)
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